September 18th, 2008
SAVANNAH, GA – PureSpectrum, Inc. (Pink Sheets: PSPM) has engaged government relations firm Troutman Sanders Strategies to introduce the company’s innovative lighting technologies to key government policy makers and utility companies.
The Energy and Environment team at Troutman Sanders Strategies boasts more than 50 years of combined experience communicating with the utilities industry as well as developing strong relationships with the relevant congressional committees, administrative agencies and key policymakers who are managing the improvement of the country’s energy policies. The firm’s experience includes interacting with utility companies throughout the
United States on regulatory, environmental and policy issues.
During the past 10 years, many utility companies have initiated giveaway programs for Compact Fluorescent Lamps (CFL) to help promote energy conservation in the home, and PureSpectrum president and CEO Lee Vanatta said PureSpectrum is ready to move forward with an aggressive marketing and sales campaign targeting utility companies in order to strengthen brand recognition and awareness. PureSpectrum has developed multiple innovations in ballast technology for lighting designed to benefit both the environment and consumers. The company’s technologies promote energy efficiency and protect power quality, and Vanatta said PureSpectrum products are ideal for utility companies as they escalate their efforts to implement more environmentally friendly lighting products.
“Our technologies and products have already received significant attention from the energy industry and utility companies because of the wide range of benefits that the technology offers to the consumer and the environment,” Vanatta said. “We believe working with Troutman Sanders Strategies will allow us to place our products and technology in front of the most appropriate audiences to maximize the potential applications for these technologies. The ability to provide utilities throughout the country with PureSpectrum lighting products will strengthen brand awareness and develop consumer loyalty by putting PureSpectrum products into the marketplace. This increased awareness of the PureSpectrum brand will be invaluable to the company as we continue our negotiations with prospective licensing partners for the technology.”
PureSpectrum has completed production of a full line of dimmable, high Power Factor CFL prototypes and has arranged to manufacture its proprietary CFLs in
China. Vanatta said the first manufacturing order will be placed in October and have inventory ready to deliver before the end of the year.
“Industry research revealed that utility companies are most frequently asked for dependable, reliable dimmable CFLs and we know from our independent testing that a CFL with our ballast circuitry dims like an incandescent,” Vanatta said. “Our own research has indicated that the critical issue yet to be recognized within the lighting market is the effect Power Factor for CFLs has on overall power quality, and PureSpectrum CFLs are designed with high Power Factor to minimize the impact on overall power quality. We are confident that consumers who receive a PureSpectrum CFL will recognize our performance advantages and demand the quality that only our products can provide.”
PureSpectrum has established itself as a leader in lighting innovation through the creation of unique electronic ballast circuitry and its market driven approach to improving the performance of ballast driven lighting applications. The company recognized needs within the lighting industry associated with the transition to more energy efficient products and specifically addressed the performance areas identified through market research. PureSpectrum’s ballast design incorporates true dimming capability and high Power Factor ratings for fluorescent lighting with minimum components and no loss of lamp life. Throughout the development process, PureSpectrum has supported its claims by commissioning thorough independent testing for all of its technologies and products.
Please call (912) 961-4980 for more information about PureSpectrum, Inc. or visit www.purespectrumlighting.com to see a short video featuring PureSpectrum’s dimming technology compared to commercially available dimmable CFL bulbs. Please contact Shareholder Development Group at (770) 518-3449 or [email protected] for investment information.
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ABOUT PURESPECTRUM PureSpectrum (Pink Sheets: PSPM) is a publicly traded technology company founded and headquartered in
Savannah, Ga. The company’s values are grounded in an awareness of the increasing urgency to identify more efficient energy solutions. PureSpectrum currently holds the rights to multiple patents and patent applications related to an electronic ballast design which would produce a soft switching environment during power conversion for artificial lighting. PureSpectrum will continue its commitment to researching, developing and refining ideas that will provide the most energy efficient, cost effective methods for powering artificial light. For more information on PureSpectrum, please call (912) 961-4980 or visit www.purespectrumlighting.com.
Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for PureSpectrum’s products and services, its ability to succeed in growing revenue, the effect of new competitors in its market, integration of acquired businesses, and other risk factors identified from time to time by PureSpectrum.